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VC Uncovered · Jen Richard, Bonfire Ventures

Why Go-To-Market Skills Beat Product Skills Now

“Founders who know how to sell, and founders who have some understanding of go-to-market have such an advantage when it comes to being able to get that first million of revenue, now in a world of AI where barriers to entry for building a great product is so low.”

Transcript

Founders who know how to sell, and founders who have some understanding of go- to-market have such an advantage when it comes to being able to get that first million of revenue, now in a world of AI where barriers to entry for building a great product is so

low. That's Jen Rishard, partner at Bonfire. She spent years building e-commerce before investing.

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