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We've Stopped Browsing the Internet

“We as people have stopped browsing the internet completely. We've offloaded that chore to AI without even thinking about it.”

Transcript

We as people have stopped browsing the internet completely. We've offloaded that chore to AI without even thinking about it. And that fundamentally changes the customer journey. So in a world that runs on AI, the most important visitor that's landing on your site now is not even human.

And so that really changes the game. AEO is not just the new SEO. It's the new search, like sort of wholesale. People are using LLMs as their entry point all the time. And so influencing the sort of conversational layer,

Reddit, review site, press are like equally important in driving up the prominence of your brand. And if you're not there, you're just like going to be missing

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