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Founder Uncovered · Dr. Ashley Benne, Rue Four

Surgeon to Door-to-Door Software Seller

“It was negative five degrees, I was walking up and down Fifth Avenue, knocking on doors, and not out of 10 times I got kicked out.”

Transcript

right? And so that was you going from that to selling stuff door to door. Was that like a crazy home building process? It was. I got kicked out a lot of doctor's offices. People don't know who you are. You're just coming back and you're selling them some software. They don't have any time. They're super busy. And it's really hard. I think early on to actually get like your message across of what it is that you're doing. And you're so early, you barely know it

yourself. So you're going to someone you're being like, Hey, I can help you. And they don't really want to give you the time of day. So I think, you know, as they knew who I was and like building something for the industry, they're like, you know what, I'll listen to you. But there was countless times where I was like, you know, it was like negative five degrees. I was wearing like my jacket

, walking up and down Fifth Avenue and like Fifth Avenue, New York is like plastics avenues. And you 'd have all these like clinics that I could go to. And I would just knock on their doors, walk inside and be like,

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