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Founder Uncovered · Mason Swofford, Tenzo AI

Stop Planning, Start Selling

“Get in front of customers, get a contract, get a POC... Don't plan. Planning is procrastination, really.”

Transcript

questions, biggest advice for someone starting out, stop planning and start doing, right? Just, just start doing the thing. Don't prep. Don't set up your legal entity. Don't do any of those things.

Get in front of customers and don't even build. Get in front of customers, which is hard. You know, I as an engineering founder want to build first, but with, unless you 're doing something super deep tech that you don't know, is this even slightly possible? Get in front of customers, get a contract, get a POC, get someone that's at

least saying, wow, yeah, if you built that, I would, I would do it, right? With Claude these days, you could make a prototype probably of it at least or a wireframe to show them.

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