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CMO Uncovered · Sara Azadi, Tushbaby

Lifecycle Marketing Is Going to Die

“Lifecycle marketing is going to die, not all because of AI, but some of it because of AI.”

Transcript

is about to disappear. - Lifecycle marketing is going to die, not all because of AI, but some of it because of AI. Consumers are discovering your brand and how they're interacting with their brand. They might not even go to your site and read your product pages. They may make all of their decisions within Flod or Chat.

- Tush Baby is a company that's been able to say

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