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VC Uncovered · Mercedes Bent, Premise

Emotion Alone Isn't Enough

“I get so excited about founders sometimes on the very first meeting with them, I'm like, oh my god, it's so great... but it's a terrible deal.”

Transcript

I think it's it's not enough on its own. Like a lot of times, you need to love the founder, you need to love the product, you need to love the business, even if the market opportunity isn't huge today, you see a business opportunity to a large market, and you also need to love the deal. And so,

sometimes you can get really emotionally hijacked around one element, say the founder or the vision, but the rest of it doesn't all line up. And that's when actually the training and the discipline to counteract some of the parts you are excited

about, but to rationalize over like, this isn't everything I'm excited about really has to kick in. And I find that is where I use that training a lot. Because I get so excited about

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