Competitors Win By Having a Wikipedia Page
“I learned that our competitors were being cited more often because they have Wikipedia pages.”
Transcript
And there's some really interesting insights that are coming out of that. I'll just share one. Like last week, I learned that our competitors were being cited more often because they have Wikipedia pages. And LLM is like the Wikipedia page because it's just long-form content.
It's easy to read about your products and your company. And so now my team has the mandate to go create a Wikipedia page, which I can't imagine having asked them to do six months ago. But here we are. So certainly the rules of the game have changed.
The game has changed. So first and foremost, we have to learn what game we're playing and what those new rules are. That is insanely helpful. And I'm interested in looking.