AEO Isn't Just New SEO, It's New Search

Well, I agree. Yeah, I mean, I completely agree. I'd say I'd take it a step further and just say that AEO is not just the new SEO, it's the new search, sort of wholesale. I think the search engine response page is less and less real estate that is

accessible to brands. We've been getting pushed down for years, whether it's the organic search or the paid. People are using LLMs as their entry point all the time. And so we don't need to abandon SEO principles completely. I think a lot of those still are effective and useful.

You should be developing content, creating thought leadership.